Keep your team on top of their game with virtual training!
When I first wrote this article a little over a year ago, it was "pre-pandemic". Already, virtual training and engagement with your sales team, affiliates, or distributor downline was becoming increasingly important for businesses.
Now, in our post-pandemic world (can I say "post"? Maybe that's a little too optimistic), staying connected with your team virtually is more necessary than ever.
One key way to help keep your team motivated is by using virtual training tools, or a "virtual academy", to make them feel connected, empowered, and supported.
The excitement and engagement of your sales team, affiliates, or downline is crucial to your business success.
Businesses from many industries are increasingly seeing the value of offering training and support through a virtual learning system.
Our software includes the option of ApogeeAcademy, our online learning software. We have seen how beneficial it can be for many types of businesses to include a basic content library, or even a complete virtual academy for their affiliates.
Many of our clients have been taking advantage of these online training tools to empower their team and keep them motivated.
What is virtual learning?
Virtual Training, Virtual Learning, or Learning Management Software (LMS) are all phrases used to describe the ability to offer online multimedia courses for employees or subscribers.
Offering online training through your website can be a major way to motivate sales teams, affiliates, or your downline.
3 Ways to Use a Virtual Training System to boost performance:
1. Sales Training
Not everyone on your team might be a natural saleperson. Offering training videos or articles for your team will help bolster their performance.
What kind of training videos can you offer?
Basic sales/marketing training.
Some members of your team might be natural marketers, but others might need some help. And everyone can benefit from tips and new ideas about how to use promotional tools or sales methods.
You can create these videos or articles yourself, or source them from the Internet (just make sure to give credit to the original creator).
Adding regular lessons for sales staff, affiliates, or your downline to continue improving their marketing or expanding their knowledge to reach new audiences will help them send more customers to your products.
Individuals that feel supported and empowered will perform better overall, and feel more loyalty to your brand. This is a win-win for both parties.
Teach your affiliates about your product. Help them understand the unique selling proposition and how to present it to customers. The more educated they are on your product or service, the easier it will be for them to promote it to their audience.
2. Motivate Your Team
The Virtual Academy can also be a place to include motivational videos or articles.
Stories from Company Leaders
Create videos of leaders from your brand speaking at events, or encourage them to write a personal story for your team to view. This will help them feel like part of a community, and also help motivate them.
Highlight success stories of top performers. It helps to see that success is possible!
This will reward your top performers, while at the same time motivate your newer team members.
You can also create or source general motivation videos. Encourage good habits, healthy lifestyles, and the power of positive thinking as part of being successful.
Your team or affiliates can use this motivational content to keep them excited about your brand, and it will also give your platform more value. Keep them coming back to your business and create loyalty by offering them more than just commissions.
Invest in your people, and they will invest in your business!
3. Offer Support
You're busy. You don't always have time to offer one-on-one support or encouragement to your team.
A training system provides a place for your team to go and watch videos on how to use the tools you have provided them with. It can act as a way empower your team members, affiliates, or downline to educate themselves and make the most of the sales and marketing tools provided.
By having these resources available, it saves everyone time.
As an administrator, you will be able to see reports on what lessons are being viewed and by whom. This will help you understand what kind of content to create to continue motivating your team, or what areas of your system or products affiliates might have the most questions about.
Your team can log in from any location to access your training library. You can offer support through documents, videos, or visuals, or whatever medium works best for your business.
An online training system will make your team feel supported, like part of a community, and offer additional value.